Model Context Protocol

Your AI assistant can run your multicultural campaigns.

Kulture is a UK platform that adapts advertising copy, images and video for multicultural audiences and runs a cultural risk review before anything launches. Connect ChatGPT, Claude, Cursor or another assistant and it can do that work for you — briefing campaigns, adapting them for each community, checking cultural risk and making video ads, using your Kulture workspace and credits.

The Kulture MCP server

Connectors talk to Kulture over the Model Context Protocol. Paste this URL into your assistant's connector settings:

https://kulture.life/mcp

What your assistant can do

Free

Read projects, adaptations, brands, audiences and credits · create a workspace · create projects and briefs · approve or request changes

Spends credits

Generate audience adaptations (1 credit per audience) · make video ads in both formats (3 credits) — the assistant always confirms with you before spending

Real payment

Buy or switch plans. With a card on file it's charged straight away; otherwise you get a checkout link to pay. Owners and admins only

How to connect

Connecting needs a Kulture account — start the 14-day free trial first, then connect from inside the workspace (the AI assistants page).

ChatGPT

  1. Settings → Apps & Connectors → Advanced, turn on Developer mode
  2. Create connector, paste the Kulture link, choose OAuth
  3. Sign in to Kulture and click Approve

Claude

  1. Settings → Connectors → Add custom connector
  2. Name it Kulture and paste the link
  3. Click Connect, sign in to Kulture and Approve

Cursor & other tools

  1. Add a new MCP server of type HTTP
  2. Paste the Kulture link
  3. Sign in when the browser opens and Approve

Safety rules that always apply

Your assistant signs in with OAuth and only ever sees your workspace — nothing else. Every generated adaptation still goes through Kulture's cultural risk review before approval, and the assistant can't skip it. Spending credits or paying real money requires your explicit confirmation first.

Have an assistant? Give it Kulture.